- Images (stars, characters, scenes from the film)
- Quotations from magazines/newspapers reviews (showing target audience)
- Taglines
- Release Date
- The Title (always the biggest text on poster)
- Logos of companies involved in making the film
- Website/ social networking links, (vital convention to include on a poster)
- Reference to source material
- Names of Actors
- Eye candy (images of male/female stars, explosions)
- Star Ratings
- Certificate
- Merchandise (e.g. soundtrack)
- Awards and nominations
- Reference to other films
- Credits/billing
- Name of the Director
- Mise-en-scene (referencing genre)
- 2D, 3D logos
Tuesday 16 October 2012
List of Conventions found on Posters
Researching and analysing film posters from a range of genres has shown me what different conventions film marketing companies include on their posters regardless of genre. I have compiled a list of these basic poster design and layout conventions and this list will act as a guideline in the future when i'm designing my own poster.
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Excellent, exhaustive list of poster conventions. I look forward to seeing how you incorporate these into your own poster.
ReplyDeleteIf you are still unsure which genre you want to do, why don't you do some initial research into the differences between teaser trailers and theatrical trailers.
AJM