Thursday 18 October 2012

Comparing Teaset trailers to Theatrical trailers - "The Adjustment Bureau"





These two trailers are from the 2010 film "The Adjustment Bureau". The second trailer is a teaser trailer, whereas the first is the the standard theatrical trailer, the teaser trailer was released months prior to the actual release of the film, teaser trailers are usually only 30-45 seconds long unlike the theatrical trailer which are usually a few minutes long, they reveal little about the plot and characters of the film, this creates anticipation and desire to go and see the film for the audience.

However there are similarities between the two:
  • Production company logos
  • Both show film website
  • both have some indication of a release period
  • There are taglines in both
  • The name of the film
  • They both indicate genre 

Aswell as similarities there are also differences between the two:
  • There is much more narrative in the theatrical trailer compared to the teaser trailer
  • There is an actual release date on the theatrical trailer
  • The pace of the editing is more frantic in the teaser trailer
  • more development of character
  • more dialogue in theatrical trailer
  • The use of music and sound effects are difference, more impacting sounds and music, wider range of music in theatrical trailer .  

No comments:

Post a Comment